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Natural SEO SEM


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Natural SEO is part understanding what to put on a webpage to achieve high ranking. But, just as important, Natural SEO is knowing what NOT to do on a webpage. WhiteHat SEO is the standard. GrayHat SEO is a consideration. BlackHat SEO is avoided.

Natural SEO involves every component found on a webpage - the text, the images, metatags, the title tag, alternative text, backlink anchor text, headings, forward link anchor text, as well as the internal hyperlink architecture and navigation system.

Natural SEO considers themes, semantics, linear correlations between objects, human ease of navigation, asthetics, and competition.

Natural SEO targets keyphrases that are determined by analyzing the supply and demand curve for niche query terms.

Natural SEO seeks long-term visibility over short-term results.

Natural SEO draws from mathematics, algorithmic analysis, econometrics, linear programming, Austrian economics, computer programming, web design, marketing and a host of other disciplines.

Natural SEO is both a strategy and a tactic.

Natural SEO includes techniques designed to present quality content - identical for humans and search engines.





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Natural SEO = Organic SEO

Organic SEO = Ethical SEO

Ethical SEO = Natural SEO


Natural SEO Glossary


Understanding the concepts behind Natural SEO is dependent on a clear vision of the components and terminology used in Natural SEO.

Natural SEO is also called Organic SEO. Natural SEO is also called Ethical SEO.

It is the techniques used to bring visibility to a webpage and to a website. It is stressing quality over speed. It is seeking long-term marketing strength over short-term results.

Natural SEO SEM hopes you find this Natural SEO Glossary to be of assistance for your Web success.


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SEO Glossary

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Keep It So Simple. One of the main things to keep in mind when building or optimizing a website.


Landing Page

The webpage that a visitor arrives at after clicking on a search engine or other referrer page listing.


Latent Symantic Indexing

aka LSI, the next evolutionary step in search engine algorithms (including Google) whereby the query is satisfied based on semantic indexing as opposed to the current Boolean keyword matching system.


Linear Topology

A network topology in which all nodes are connected together by a single bus.



aka Hyperlink. It usually appears as a blue, underlined clickable text that takes you to a different website, webpage, graphic, PDF file, animation or a location on the same webpage when left-clicked.


Link Analysis

Using the hyperlinks in the internet to improve search engine rank.


Link Bombing

A coordinated effort to manipulate search engine rankings for a certain search query by linking to a website using the keywords in the link text.


Link Building

The process of acquiring backlinks to a site by submitting the website to directories, or websites relevant to the destination webpage of the hyperlink. It could also include internet press releases, article submissions and classified internet advertisements.


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Natural SEO SEM hopes that you find this SEO and SEM information useful in understanding the Internet - and your place in it.