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Natural SEO is part understanding what to put on a webpage to achieve high ranking. But, just as important, Natural SEO is knowing what NOT to do on a webpage. WhiteHat SEO is the standard. GrayHat SEO is a consideration. BlackHat SEO is avoided.

Natural SEO involves every component found on a webpage - the text, the images, metatags, the title tag, alternative text, backlink anchor text, headings, forward link anchor text, as well as the internal hyperlink architecture and navigation system.

Natural SEO considers themes, semantics, linear correlations between objects, human ease of navigation, asthetics, and competition.

Natural SEO targets keyphrases that are determined by analyzing the supply and demand curve for niche query terms.

Natural SEO seeks long-term visibility over short-term results.

Natural SEO draws from mathematics, algorithmic analysis, econometrics, linear programming, Austrian economics, computer programming, web design, marketing and a host of other disciplines.

Natural SEO is both a strategy and a tactic.

Natural SEO includes techniques designed to present quality content - identical for humans and search engines.

 

 

 

 

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Natural SEO = Organic SEO

Organic SEO = Ethical SEO

Ethical SEO = Natural SEO

 

Natural SEO Glossary

 

Understanding the concepts behind Natural SEO is dependent on a clear vision of the components and terminology used in Natural SEO.

Natural SEO is also called Organic SEO. Natural SEO is also called Ethical SEO.

It is the techniques used to bring visibility to a webpage and to a website. It is stressing quality over speed. It is seeking long-term marketing strength over short-term results.

Natural SEO SEM hopes you find this Natural SEO Glossary to be of assistance for your Web success.

 

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SEO Glossary

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Algorithmic Search

An organic SERPs as opposed to a Paid search, such as Overture.

 

Algorithmic Search Engine Optimization

See Natural Search Engine Optimization.

 

Alt Attribute

The HTML element placed within an image tag. Visually impaired humans and most search engines cannot easily ascertain what is in an image. Using an image Alt Attribute helps screen readers and search engines understand the image by providing a text equivalent for the object.

 

Alt Text

See Alternative Text.

 

Alternative Text

Text which is provided as an alternative or substitute for an image. It appears before an image is fully loaded.

 

Analytics

The tracking of actions most likely to result in a gained advantage. Examples are User Paths, Page Views, Conversion Rates and Keywords used for entry. Also includes where visitors originated, the duration of their stay, and their destination upon departure.

 

Anchor Spam

Using the same main keywords on every link you exchange.

 

Anchor text

The text that is used in creating a hyperlink, Google considers this in determining the rank of webpages in search results. It often appears to be underlines and of a different color than the normal text.

 

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Natural SEO SEM hopes that you find this SEO and SEM information useful in understanding the Internet - and your place in it.