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Natural SEO SEM


Google Terms Summary



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“Hollywood, as everyone knows, glamorizes physical courage. . . . if I had to define courage myself, I wouldn't say it's about shooting people. I'd say it's the quality that stimulates people, that enables them to move ahead and look beyond themselves.”

Clint Eastwood

Clint Eastwood A great American


Honesty, customer service, reliability, patience, and cost-effectiveness is the best long-term strategy for building a marketing presence on the Web. It adds up to Natural SEO and Natural SEM.

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"Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.”

Sun Tzu


“Logic will get you from A to B. Imagination will take you everywhere.”

Albert Einstein




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Natural SEO and SEM

Google Search Terms


The most important search site for websites using natural seo and natural sem is Google . Why ? Because Google represents almost two-thirds of all direct search inquiries made on the Internet.

For that reason, an understanding of Google - Google Terms - the Google algorithm - and the future direction of Google must be understood.

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Google and Search Terms

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A beta service that allows you to contact a Google advertiser at Google’s expense by typing in your phone number. Google calls you back and connects you with the advertiser.

Concept Search

A query for documents conceptually related to a search term, rather than for documents that contain the search term itself.


Cookin' With Google

A search engine that uses Google to find recipes based on the ingredients you specify. This way a user can make meals based on the ingredients they have, instead of finding a meal and then determining whether they can make it.



A Google search function that provides glossary definitions for a word.



A specialized search engine for use with Google Co-op.


DMarc Broadcasting

A radio advertising company that was purchased by Google to enhance AdWords, so that AdWords customers could buy radio advertising time in addition to online advertisements.



Logo variations that sometimes appear on the Google search main page often celebrating a holiday or highlighting a charity or non-profit organization.


Exact Match

A search using brackets [ ] around the keyphrase.



Each word of a search term.


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An important factor in understanding how to optimize your website is to get a handle on the terminology used in Natural SEO and SEM strategy. And much of this strategy is based on the Google algorithm. There are consultants and experts and optimization gurus on the Web aplenty. Hopefully this glossary will assist you in learning some of the terminology so you can assess who IS an expert - and who is just trying to pitch you a scam.

Natural SEO SEM will try to provide you with a sound knowledge base to draw from. Glossaries with terms used in the various aspects of running an internet business. And Google and Search Terms is an important area to examine.

Natural SEO SEM hopes that you find this Google and Search information useful in understanding the Internet, natural SEO and SEM - and how it affects your internet business website.