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Email is a common method of communication for both young and old.


Email can be a Push form of marketing - depending on whether there are opt-in or opt-out provisions.


Email is often offered as a free service - if you know where to look.


GMail is a growing and free type of Email. It offers enormous storage space for your emails, and great organizational tools.


Email is both a blessing and a bane. A blessing because it is so - so easy to use. And attachments can be included to bring the receiver the files and information you want them to enjoy. But a bane because there exist spammers in great numbers who revel in bombing unsuspecting recipients with mountains of junk, or who phish for your personal data to steal your money, your identity, or more.


Natural SEO SEM considers Email to be a primary ingredient in Internet participation. It is essential for almost every web-based business.

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Email stands for Electronic Mail. It is probably the most common form of communication on the Web.

Forums, Chat Rooms and Social Media websites are growing in popularity with the Web 2.0 growth. But email remains as an everyday informal method of keeping in touch with your friends, customers and potential customers. In fact, email marketing is often the primary form of marketing that many ecommerce businesses make.

So it is important that a general understanding be gained about email. It could present a great opportunity for you to supplement your Natural SEO and Natural SEM effort.


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Natural SEO SEM Email Glossary



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Email Glossary

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Unsolicited Commercial Email. An electronic promotional message sent to a consumer without prior request or consent.


Unsolicited Email

Mails sent for commercial and advertising purpose to a user, without his prior consent, often considered spam.



8 Bit Unicode Transformation Format. A variable-length character encoding for Unicode. It is able to represent any character in Unicode and the initial encoding of byte codes and character assignments for UTF-8 is backwards compatible with ASCII. It is becoming the preferred encoding for email and webpages.


UU Encode

Unix to Unix Encoding. A method of converting a file from binary to ASCII text so it can be sent by email.


Vacation Reply

An autoresponder email that is automatically sent as a reply to the sender of an email message. It comes from the email account whenever an email is received. Some email systems allow users to set up multiple vacation reply messages, selecting which one to reply with based on the user-specified features of the incoming message.


Vertical Publication

A business publication targeted at a single industry.


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Natural SEO SEM hopes that you find this Email Terms Glossary useful in understanding the Internet - and your place in it.