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Natural SEO SEM


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Natural SEO is part understanding what to put on a webpage to achieve high ranking. But, just as important, Natural SEO is knowing what NOT to do on a webpage. WhiteHat SEO is the standard. GrayHat SEO is a consideration. BlackHat SEO is avoided.

Natural SEO involves every component found on a webpage - the text, the images, metatags, the title tag, alternative text, backlink anchor text, headings, forward link anchor text, as well as the internal hyperlink architecture and navigation system.

Natural SEO considers themes, semantics, linear correlations between objects, human ease of navigation, asthetics, and competition.

Natural SEO targets keyphrases that are determined by analyzing the supply and demand curve for niche query terms.

Natural SEO seeks long-term visibility over short-term results.

Natural SEO draws from mathematics, algorithmic analysis, econometrics, linear programming, Austrian economics, computer programming, web design, marketing and a host of other disciplines.

Natural SEO is both a strategy and a tactic.

Natural SEO includes techniques designed to present quality content - identical for humans and search engines.

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Natural SEO = Organic SEO

Organic SEO = Ethical SEO

Ethical SEO = Natural SEO


Natural SEO Glossary


Understanding the concepts behind Natural SEO is dependent on a clear vision of the components and terminology used in Natural SEO.

Natural SEO is also called Organic SEO. Natural SEO is also called Ethical SEO.

It is the techniques used to bring visibility to a webpage and to a website. It is stressing quality over speed. It is seeking long-term marketing strength over short-term results.

Natural SEO SEM hopes you find this Natural SEO Glossary to be of assistance for your Web success.


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SEO Glossary

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A collection of webpages linked together in a single domain accessible on the Internet.


White Hat Search Engine Optimization

Search engine optimization may be divided into ethical and unethical practices. White hat SEO refers to those practices generally accepted to be ethical. Unethical methods are called Black Hat SEO.



A character string or a bit string considered to be an entity for some purpose. A group of bytes, stored or transferred together as a unit.


World Wide Web Consortium

aka W3C. The World Wide Web Consortium is the authority for setting the standards of common web creation and access methods including the specifications for HTML and XHTML and the Web Content Accessibility Guidelines.



A tool used to find broken links on a webpage.



eXtensible HyperText Markup Language. A webpage building language developed by W3C which uses the HTML specifications within the constraints of the XML format.



eXtensible Markup Language. A language used to describe content or data developed by W3C. It puts text and data in a format that can be processed without much human or machine intelligence. It can be easily transferred between platforms, programs and languages. It is a complement to HTML.


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Natural SEO SEM hopes that you find this SEO and SEM information useful in understanding the Internet - and your place in it.