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Natural SEO is part understanding what to put on a webpage to achieve high ranking. But, just as important, Natural SEO is knowing what NOT to do on a webpage. WhiteHat SEO is the standard. GrayHat SEO is a consideration. BlackHat SEO is avoided.

Natural SEO involves every component found on a webpage - the text, the images, metatags, the title tag, alternative text, backlink anchor text, headings, forward link anchor text, as well as the internal hyperlink architecture and navigation system.

Natural SEO considers themes, semantics, linear correlations between objects, human ease of navigation, asthetics, and competition.

Natural SEO targets keyphrases that are determined by analyzing the supply and demand curve for niche query terms.

Natural SEO seeks long-term visibility over short-term results.

Natural SEO draws from mathematics, algorithmic analysis, econometrics, linear programming, Austrian economics, computer programming, web design, marketing and a host of other disciplines.

Natural SEO is both a strategy and a tactic.

Natural SEO includes techniques designed to present quality content - identical for humans and search engines.

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Natural SEO = Organic SEO

Organic SEO = Ethical SEO

Ethical SEO = Natural SEO

 

Natural SEO Glossary

 

Understanding the concepts behind Natural SEO is dependent on a clear vision of the components and terminology used in Natural SEO.

Natural SEO is also called Organic SEO. Natural SEO is also called Ethical SEO.

It is the techniques used to bring visibility to a webpage and to a website. It is stressing quality over speed. It is seeking long-term marketing strength over short-term results.

Natural SEO SEM hopes you find this Natural SEO Glossary to be of assistance for your Web success.

 

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SEO Glossary

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PageRank

PageRank is one of the variables in the Google algorithm for determining where an individual webpage will appear in the search results for a given keyphrase. PageRank gives a higher ranking to relevant pages that are linked from other relevant pages. PageRank is a Google evaluation of the value of a webpage in comparison to other pages on the website and with the Internet as a whole.

 

PageRank Drain

When a webpage has no outbound links it drains PageRank because it cannot pass PageRank. Or the loss of PageRank caused by an outbound hyperlink.

 

PageRank Hoarding

A practice of getting as many inbound links as possible, while allowing very few outbound links in an effort to amass PageRank. This is regarded as a spam technique by search engines.

 

Pages Compared To

The webpages of the competition for positioning analysis for a keyphrase.

 

Parenthetical Links

Links which lead to a footnote or a definition. These hyperlinks are distracting and can cause a user to leave the website. There is no way to determine where the user originated, so a hyperlink back is not possible forcing the user to use the Back button to return to the origination point. A Glossary or Bibliography are preferred methods to use.

 

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Natural SEO SEM hopes that you find this SEO and SEM information useful in understanding the Internet - and your place in it.