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Natural SEO is part understanding what to put on a webpage to achieve high ranking. But, just as important, Natural SEO is knowing what NOT to do on a webpage. WhiteHat SEO is the standard. GrayHat SEO is a consideration. BlackHat SEO is avoided.

Natural SEO involves every component found on a webpage - the text, the images, metatags, the title tag, alternative text, backlink anchor text, headings, forward link anchor text, as well as the internal hyperlink architecture and navigation system.

Natural SEO considers themes, semantics, linear correlations between objects, human ease of navigation, asthetics, and competition.

Natural SEO targets keyphrases that are determined by analyzing the supply and demand curve for niche query terms.

Natural SEO seeks long-term visibility over short-term results.

Natural SEO draws from mathematics, algorithmic analysis, econometrics, linear programming, Austrian economics, computer programming, web design, marketing and a host of other disciplines.

Natural SEO is both a strategy and a tactic.

Natural SEO includes techniques designed to present quality content - identical for humans and search engines.

 

 

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Natural SEO = Organic SEO

Organic SEO = Ethical SEO

Ethical SEO = Natural SEO

 

Natural SEO Glossary

 

Understanding the concepts behind Natural SEO is dependent on a clear vision of the components and terminology used in Natural SEO.

Natural SEO is also called Organic SEO. Natural SEO is also called Ethical SEO.

It is the techniques used to bring visibility to a webpage and to a website. It is stressing quality over speed. It is seeking long-term marketing strength over short-term results.

Natural SEO SEM hopes you find this Natural SEO Glossary to be of assistance for your Web success.

 

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SEO Glossary

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Keyword Marketing

Getting your message in front of users searching under different keywords.

 

Keyword Matching Options

Four different methods of targetting your advertising toward customers - Broad, Exact, Negative, and Phrase.

 

Keyword Planning

Deciding which words and phrases should be targetted in search engine optimization.

 

Keyword Positioning

The placement of keywords on the webpage.

 

Keyword Prominence

The relative position of a keyword in a document.

 

Keyword Proximity

The relative distance between keywords.

 

Keyword Ranking

The results position that a website holds for a particular keyword.

 

Keyword Research

Discovery of keywords to focus your SEO and SEM around. Keywords for services or products a website offers can be determined by listing technical, slang, customer-used terms, phrases from competitor websites, and phrases from using the website analytic log data. From these the list is expanded by including related phrases where significant searches exist using tools such as Google, Wordtracker or Overture. The items on the list are then rated for acceptance by overlaying the supply of competion.

 

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Natural SEO SEM hopes that you find this SEO and SEM information useful in understanding the Internet - and your place in it.