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Email is a common method of communication for both young and old.


Email can be a Push form of marketing - depending on whether there are opt-in or opt-out provisions.


Email is often offered as a free service - if you know where to look.


GMail is a growing and free type of Email. It offers enormous storage space for your emails, and great organizational tools.


Email is both a blessing and a bane. A blessing because it is so - so easy to use. And attachments can be included to bring the receiver the files and information you want them to enjoy. But a bane because there exist spammers in great numbers who revel in bombing unsuspecting recipients with mountains of junk, or who phish for your personal data to steal your money, your identity, or more.


Natural SEO SEM considers Email to be a primary ingredient in Internet participation. It is essential for almost every web-based business.

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Forums, Chat Rooms and Social Media websites are growing in popularity with the Web 2.0 growth. But email remains as an everyday informal method of keeping in touch with your friends, customers and potential customers. In fact, email marketing is often the primary form of marketing that many ecommerce businesses make.

So it is important that a general understanding be gained about email. It could present a great opportunity for you to supplement your Natural SEO and Natural SEM effort.

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Organic SEM = Ethical SEM

Ethical SEM = Natural SEM


Natural SEO SEM Email Glossary


Email stands for Electronic Mail. It is probably the most common form of communication on the Web.



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Email Glossary

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Probe Message

A type of bounce handling for email address verification, often used in subscription-based mailing lists that can become filled with invalid subscriber addresses. If an email has bounced from a specific address, the system will send a warning message to the intended receiving address. If the warning message bounces, a probe message is then sent. If this also bounces the subscriber is removed from the mailing list.


Pseudo Anonymous Remailer

An anonymous remailer that knows the true email address of the originator.



To send data based on a user request for information or a webpage.



To send data, such as email, without the receiver requesting it. The Internet is based on a pull technology where the user must request a webpage before it is sent. Broadcast media and email are push technologies because information is sent regardless of whether anyone wants to receive it.



Email messages that will automatically be sent to users on a dates specified to remind them of important events, such as birthdays or appointments.


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Natural SEO SEM hopes that you find this Email Terms Glossary useful in understanding the Internet - and your place in it.